Top financial and insurance producers who are considering a move into management often wonder how a leadership role differs from that of sales. Obviously, recruiting is the most important role managers play in a firm or agency. Two other vital functions are facilitating and participating in joint calls with associates and building accountability into producers’ sales efforts.
Considering a Management Role – Consider Two Key Responsibilities
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
How to Build an Insurance Agency the Right Way
You've created a business plan, focused on logistics, and launched your
insurance agency. Perhaps you've been in business for a few months or a
few years. Once the dust settles from your initial launch, it's time to revisit,
reevaluate, and reset your goals, so your agency continues to thrive. This
guide extends beyond the logistics of starting an insurance agency and
provides detailed information on how you can grow your business, boost
your work culture, and optimize digital marketing tactics, resulting in an
improved overall performance.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
How to Prospect for Life Insurance Clients on Social Media
Pew Research Center estimates approximately 70% of those in the United States use at least one social media platform for entertainment, information, and connecting with others. When examining social media use by age group, 88% of those from 18 to 29 use at least one social media site, and 78% of those 30 to 49. More than half of all users spend time on a social media platform at least once per day, with Facebook as an exception; three out of four Facebook users visit more than once daily. If you aren’t yet leveraging social media to attract life insurance clients, you are missing out.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
Formality in Training Develops Discipline
Two of the most important individual traits of success are drive and discipline. In Albert E.N. Gray’s “Common Denominator of Success” talk decades ago, he stated, “The secret of success of every man who has ever been successful lies in the fact that he formed the habit of doing things that failures don't like to do.”
Having discipline allows us to form the habits we need to become successful. This is true in all walks of life, whether it’s improving one’s golf swing or making the required number of calls each day.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
The Benefits of Allowing Producers to Work from Home
Working from home is becoming an attractive option for many people who have long commutes or find that they can concentrate better without the distractions of being in an office. If you are a manager who hasn’t considered the work-from-home option for your agents or advisors yet, it might be time to consider the many benefits.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
High-performing, growth-oriented agencies and firms
benefit from a disciplined and strategic cross-selling plan.
To “cross-sell” is to sell related or complementary products to an existing customer. Cross-selling is one of the most effective methods of marketing.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
We all know that one of the most exciting days for newly registered representatives is the day they pass their securities exams. Almost like clockwork, as soon as they arrive back in the office to announce that they have passed, they’ll quickly ask the question, “So what do you want me to do next?”
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
The Benefits of Reviewing Your Clients’ Tax Returns
Federal income tax returns are one of the most easily accessible and revealing road maps for determining your clients’ financial needs. Reviewing tax returns can provide you with a whole new level of insight about their individual financial situations which will, in turn, enhance your client relationships.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
Growing Your Business and Building Your Career with a Value Proposition
As a business owner, agent, advisor, employee, or job seeker, you have most likely heard the term value proposition thrown around in many different contexts. An agreed upon definition of a value proposition does not exist across business and marketing materials, experts, and consultants. Some approaches to creating and interpreting a value proposition are very technical and others are somewhat loose. In fact, you might even be using a value proposition and not even know it. When done correctly, a value proposition can help you grow your business and build your career. This blog provides information about value propositions and more specific information about how you can apply them to your business and personal goals.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance
"Always Be Closing": How to Close Insurance Sales & Seal the Deal
Whether you are selling thingamabobs, widgets, or insurance policies, on average, three out of ten people will buy from you no matter what, three will not buy even if you overcome every objection, and the remaining six are on the fence. Your job is to convert those last six people into clients. Salespeople from all walks of life receive accolades for good salesmanship and high closing percentages. Yet, their success does not come from outright selling; it comes from not selling.
Topics: Agent / Advisor Training, eLearning, Training and Development, Insurance